At GOOSE Recruitment, we take pride in the success and ambition of our employees. We caught up with Charlotte Charman, a Lead Recruitment Consultant to hear about her successful aviation recruitment career.
Employee Success Story - Charlotte Charman

When did you begin your career with GOOSE?

My recruitment career started with GOOSE Recruitment in 2018, after I left sixth form college. I was eager to kick start my professional career and get into the working world. My first role at GOOSE was a Pilot Talent Specialist, then an Aviation Account Executive, and I am now proud to be a Lead Consultant.

You have been a part of the business since it was established, seeing the business evolve to where it is today – what skills and knowledge have you learnt along the way?

I have learnt so much, just by being a part of the team since we launched. Even when you think you know everything, you realise that there is always more to learn and continuously progress.

However, the core skills that I have adopted since joining the business are people skills, customer service skills, and teamwork.

Having the ability to communicate with our clients and candidates from across the globe, in a personable and clear way is the key to success and providing excellent service. When it comes to teamwork, even though you have your objectives, it is important to support one another when needed. Every team member can offer something unique, be that extensive industry knowledge or suggesting great candidates.

I believe my knowledge both of recruitment and the aviation industry has come from my dedication to learning about the industry. Also, by speaking with aviation professionals every day, you soon gain knowledge very quickly.

What qualities do you think every recruitment consultant needs to be successful?

A big factor of success comes from the willingness to learn, listen, and ask. This is the only way you can progress and stay updated on the latest industry trends.

We have an outstanding training programme across the business, so taking advantage of that will serve you well when it comes to the success of your career. You get out what you put in and having the qualities of drive and determination will push you out of your comfort zone and closer to success.

Being confident is also key; demonstrating your knowledge and expertise as a specialist recruitment consultant plays a huge factor in establishing long-lasting client and candidate relationships.

Lastly, learning the basics of recruitment and how to be personable will go a long way.

You have been a part of several industry events with GOOSE, do you have a favourite event that you have attended?

We have attended many industry events over the years but Pilot Expo Berlin - an event for experienced pilots and aspiring future aviators is up there as one of my favourite events. It is so vast and having the opportunity to travel to Germany to promote the GOOSE brand was great. We met so many like-minded people, as well as many of our candidates. A lot of pilots and airlines recognised us which was fantastic.

What is your most memorable experience with the business to date?

Supporting some of the most globally recognised aviation businesses in securing top talent into their teams has been memorable but I would also have to say my promotion to Senior Recruitment Consultant. It was such a milestone for me to be recognised across the business for my work and successes. It was announced at our annual awards ceremony and I was so proud of what I achieved.

We have also reached a record number of clients and it is amazing to see the hard work and determination that we have all put in as a team, come to fruition. It has been a challenging few years for the entire industry but we have an established recruitment team that has managed to keep on persevering and our successes have shown this.

How would you describe the company culture?

GOOSE is a respectful, fair, warm, friendly, welcoming, and inclusive team. We have a huge emphasis on teamwork, offering support when needed. We all care about the GOOSE brand and are ambitious in everything we do within our roles.

What advice would you give to someone wanting to pursue a career in recruitment, specifically aviation recruitment?

Having a passion for your role and the aviation industry is important. As a recruitment consultant, you need to be prepared to put in the work, putting in your own time and being flexible when it comes to your working day is important. Whether that be coming in early or staying late to talk to a client or candidate overseas.

Google will be your best friend. When you first start, you will feel like you do not know anything but there are countless resources and forums available to learn about aviation.

Building your network and establishing good relationships is one of the most important factors to get right. Your network is attributed to the success of the clients and candidates you work with, and you will learn so much from them.

How do you see your role at GOOSE evolving?

I know that we will become the number one recruitment firm in aviation. We are working so hard towards it, and the brand has grown considerably since it started but I am excited to see it evolve even further.

We have big ambitions to expand our team and have the right people to take us to the next level.

What advice would you give yourself if you could go back to your first year in recruitment?

Focus on your long-term career plan. Short term gains are great but just know that all the work that you put in will always pay off. You will get there, even through the challenging times. Stick to it because it will make you more resilient and a better recruiter.

If you're interested in a career with GOOSE, please get in touch by filling out the form below. 

Latest Insights

View All Insights
This month in Aviation & Airline Recruitment - March 2025
This month in Aviation & Airline Recruitment - March 2025

​The aviation industry is evolving at an unprecedented pace, with new challenges and opportunities shaping the future of the sector. In this edition, we take a closer look at key developments, from...

The Cost of Aviation Recruitment Mistakes and How RPO Prevents Them - Aviation Recruitment Process Outsourcing - Aviation RPO - GOOSE Recruitment
The Cost of Aviation Recruitment Mistakes And How RPO Prevents Them

Recruiting the right talent in aviation is not just about filling vacant jobs, it is about ensuring safety, compliance, and operational efficiency. A bad hire in this industry can be more than just...

The Future of Aviation Work: Permanent versus Contract Recruitment - Aviation Recruitment - GOOSE Recruitment
The Future of Aviation Work: Permanent versus Contract Recruitment

The aviation industry is evolving, and so is its workforce. Traditional permanent roles have long been the backbone of aviation businesses, but in recent years, contract recruitment has been on the...

AI, Automation, and the Future of Aviation Jobs: Why Human Skills Still Matter - GOOSE Recruitment
AI, Automation, and the Future of Aviation Jobs: Why Human Skills Still Matter

AI is transforming the aviation industry at an unprecedented pace. From predictive maintenance and autonomous aircraft systems to AI-driven recruitment and workforce optimisation, technology is mak...

Take the Guesswork Out of Salaries: The Power of Custom Benchmarking for Aviation Hiring - Aviation Salary Surveys - GOOSE Recruitment
Take the Guesswork Out of Salaries: The Power of Custom Benchmarking for Aviation Hiring

Salary benchmarking plays a vital role in aviation recruitment and compensation strategies, but not all salary reports provide real value. Many businesses rely on off-the-shelf salary surveys that ...

How EOR Services Simplify Global Aviation Hiring - Employer of Record - Aviation Recruitment - GOOSE Recruitment
How EOR Services Simplify Global Aviation Hiring

The aviation industry is inherently global, connecting businesses and talent across continents. However, hiring internationally in this sector is no small feat. Complex labour laws, diverse cultura...

5 Signs You Need an RPO Solution For Your Aviation Business - RPO - Recruitment Process Outsourcing - Aviation Recruitment - GOOSE Recruitment
5 Signs You Need an RPO Solution for Your Aviation Business

​In the dynamic aviation industry, attracting and retaining top talent is crucial for maintaining operational excellence and staying ahead of the competition. The complexities of hiring across mult...

Closing the Gap between Words and Actions in Aviation Leadership - Aviation Executive Search - Aviation Executive Search - GOOSE Recruitment
Closing the Gap Between Words and Actions in Aviation Leadership

Let’s be honest, closing the gap between what you say and what you do as a leader isn’t easy. It’s especially difficult in aviation, where the stakes are high, the challenges are constant, and you ...

Top People in Demand in Aviation & Airlines 2025 - GOOSE Recruitment
Top People in Demand: Aviation & Airlines in 2025

As we finish the first month of 2025, the aviation and airline industries are experiencing a busy start, with demand for top talent across a wide variety of roles and disciplines. The top professi...

The Hidden Costs of Getting Aviation Employee Salaries Wrong - Aviation Salary Surveys - Airline Salary Surveys - GOOSE Recruitment
The Hidden Costs of Getting Aviation Employee Salaries Wrong

Getting salaries right in the aviation and airline sectors can be tough. It’s about balancing fairness, market competitiveness, and your business’s realities. Mistakes in this area have hidden cost...

Strengthening Aviation Teams with the Power of T-Shaped Skills - Executive Search - GOOSE Recruitment
Strengthening Aviation Teams with the Power of T-Shaped Skills

The demand for highly specialised professionals in the aviation and airline sectors is growing. However, as challenges evolve, we need more than just specialists. To stay competitive, professionals...

Aviation HR Leaders Hiring Headaches - Aviation Recruitment - GOOSE Recruitment
Why HR Leaders in Aviation Think Hiring Will Be Tough in 2025

The aviation and airline sectors are facing an increasingly complex recruitment landscape, with 85% of HR leaders predicting that hiring the right people will be difficult in 2025. The challenges t...